9:00am – 1:00pm: WELCOME BREAKFAST & LUNCH | PGA OF AMERICA DISTRICT in FRISCO

We kick-off the 2024 Summit with an experience at the new PGA of America district in Frisco, Texas. Bring your team for a world class retreat and enjoy a day of team building golf experiences, contests, and shopping in the district.

When the PGA of America announced it was relocating its HQ to Texas, the city, region and state rallied around this project. Hear from PGA leadership, real estate investors and economic development professionals on the potential this project will have in Texas.

10:00am: 2024 YTX CHALLENGE CUP

The YTX Challenge is a Par 3 golf tournament held on “The Swing”, a 10 hole course in the heart of the PGA of America district.

The YTX Challenge is a tournament for teams of up to 5, competing in a 100 player tournament with hole distances of 90-125 feet. Join this Texas team-building event and fundraiser for our YTX Leadership Academy (YTXLA). The YTXLA is a 501c(3) program that hosts 500 Texas high school and college students at AT&T Stadium to discover career pathways, meet CEOs, and find internship opportunities at Texas companies.

12:00pm: CEO ROUNDTABLE (by invitation)

The CEO Roundtable is for an exclusive group of invited leaders in Texas to discuss and help solve the most challenging issues facing our growing state.

This event will be an annual “Davos” type meeting with CEOs, mayors and chancellors, sharing market-based solutions that can augment the great work already being done at the state level. A report will be delivered in Q4 based on the results of the Roundtable.

6:30pm: SUMMIT VIP RECEPTION – ARLINGTON, TX

The VIP reception will be an evening event hosted in Arlington, Texas. This event hosts an estimated 300 ambassadors attending the Summit. The reception is one of our fan-favorites, where visitors and Texas natives convene.

Hotel rooms will be available at Loews Hotel, in walking distance to both the VIP reception and Summit at AT&T Stadium. This evening, bring your team of guests to meet and greet in this amazing Arlington district. The event always brings surprises including remarks from Texas leadership and celebrity guest appearances.

8:30am: WELCOME TO THE YTEXAS SUMMIT

The 2024 YTexas Summit convenes 2500 business professionals representing over 500 companies making an impact in Texas. The event brings a unique mix of people together, including executives, mayors, university chancellors and students.

This year’s Summit titled “Powering the Future of Texas” puts a spotlight on the most attractive market in the world for business expansion and investment. This is the ONLY event in Texas that brings the full ecosystem of leadership in Texas together to celebrate and accelerate business within the state.

9:ooam – 2:00pm: ON-FIELD EXHIBIT MARKETPLACE

The event exhibit marketplace takes place on the field at AT&T stadium where professionals can grow a vendor/supply chain network with hundreds of businesses and educational leaders from across the state.

The field has 24 exhibit areas showcasing high-growth industries and the problems they are solving for civilization. In addition, exhibits will spotlight fast growing regions and the top educational institutions producing the state’s skilled workforce.

If you have a unique value proposition to promote, and want a big stage, reach out to us today. Field space will be filled on a first-come first-served basis. See map below.

9:30am – 1:30pm – EXECUTIVE PANEL DISCUSSIONS

The Dallas Cowboys Press room will host a series of discussions at 9:30am, 10:30am, 11:30am, 12:30am and 1:30pm. The press room is an off-field experience hosting executive level discussions covering the most pressing challenges and opportunities in Texas. The Press room holds 50 attendees.

10:00 – 10:30am – KEYNOTE PRESENTATIONS: THE FUTURE OF SPORTS & ENTERTAINMENT

Every hour on-the-hour, we will have short TedX-style presentations or fireside chats with highly influential Texans. At 10am, we will start our Sports & Entertainment session.

The Sports industry is blossoming in Texas, with new world-class venues being built for the largest sporting events in the World. Technology is changing the landscape. The Entertainment is taking fold in Texas as well, with an increased interest in shooting block buster films and documentaries right here in the Lone Star State.

11:00 – 11:30am – KEYNOTE SPEAKERS: THE FUTURE WORKFORCE

At the 11:ooam hour, we will have short TedX-style presentations or fireside chats with highly influential Texans discussing the future workforce in Texas.

Texas executives, university Chancellors, Mayors and others will present unique approaches to ground-breaking workforce development tactics for the next generation. Gaming, training, influencer marketing, AI and robotics are just a few examples of the interesting content coming out of this session.

1:00 – 1:30pm – KEYNOTE SPEAKERS: THE FUTURE OF TECHNOLOGY IN TEXAS

At the 1:oopm hour, we will have short TedX-style presentations or fireside chats with highly influential Texans discussing the future of technology in Texas.

Texas entrepreneurs will present unique technological advances solving the world’s problems will take center stage. Traffic control, water conservation, intelligent infrastructure, data mining and a variety of topics will grab your attention at this last session. The Texas business landscape provides a platform for innovation – and the world is paying attention.

1:30pm – 2:00pm: EXHIBITOR NETWORKING LAST CALL

The event will close-out with an open platform for a last look at exhibit showcases and the various contest results of each area. The YTX Challenge Cup winners be recorded on the Cup for a lifetime recognition.

Get a first-hand look at what we have planned for 2025 and make sure you stay in touch with event vendors/suppliers through the YTexas app. A special thank you will be given for all of our out-of-town visitors, many from across the globe, who will be exhibiting in various locations across the field. We will be tracking how quickly they relocate or expand operations in the Lone Star State.